Google Maps Gets You Found. AI Search Gets You Chosen.
For years, securing that top spot on Google Maps was the ultimate goal for any Sukhumvit clinic or hotel. But today, visibility isn’t enough. Your customer is asking their phone complex questions, and Google’s AI is deciding who to recommend. We’ll show you the two jobs your local marketing now needs to conquer if you […]
Google Maps’ Call Button is Vanishing. Here’s What It Means for Your Business.
A boutique hotel owner in Thong Lo called me last week, frantic because his hotel still ranks #2 on Google Maps, but incoming phone calls dropped 30%. He is not alone. Google is currently testing a massive change that adds friction between your business and new leads: they are removing the direct ‘Call’ button from […]
Which Online Business Directories Still Matter for Local SEO in 2026?
If you run a high-end spa in Sukhumvit, you are wasting time if you are submitting your business to 50 obscure online directories. The truth about local SEO in 2026 is brutally efficient: most of those sites are digital noise. Here, we cut through the confusion and show you the three platforms that truly drive […]
Will AI Recommend Your Business? A Guide for Bangkok Shop Owners
I recently spoke with a successful spa owner in Phrom Phong who felt invisible. Despite having five-star reviews, her business was overlooked when customers asked AI assistants for the “best Thai massage nearby.” Getting found on Google Maps is no longer enough; you need to convince AI that you are the most trusted choice. Here […]
Why Your Website Content Isn’t Bringing in Bangkok Customers (And How to Fix It)
You spend hours writing high-quality blog posts, but they sound like they could be for a business anywhere in the world. If you run a high-end clinic in Asoke, generic articles won’t convince a local customer to walk through your door. Your website isn’t a global magazine—it’s a powerful local tool. Stop writing for the […]
Google Maps or Your Website? A Simple Guide to Tracking Customer Calls
A popular legal firm partner in Silom recently admitted his biggest headache wasn’t legal strategy, but basic marketing: “I spend money on my website and Google Maps. When the phone rings, where should I take the credit?” This attribution mystery is common among established Bangkok businesses. Here is a simple, two-number strategy to solve the […]
Are Your Google Maps Photos Costing You Customers? A Guide for Bangkok Businesses
When a potential customer is searching for your dental clinic or boutique spa in Sukhumvit, what do your Google Maps photos show them? If the images are blurry, years old, or non-existent, you are sending a clear signal of neglect. In the highly competitive Bangkok service market, these seemingly small digital details cost you walk-in […]
Forget the Noise: What Actually Gets Customers from Google in 2026
Are you still paying for services that promise 100 new directory listings? That noise is drowning out the actual customers looking for your Sathorn law firm or Asoke spa. Google no longer rewards bulk; it rewards momentum, freshness, and engagement. Stop chasing digital ghosts. Here is the modern, focused approach to converting search traffic into […]
Why Your Google Maps Listing is More Important Than Your Website in 2026
A successful spa manager in Thong Lo called me recently, puzzled why her beautifully designed website wasn’t driving bookings. She had invested thousands, yet a smaller competitor was winning all the local map traffic. Her problem is common across Bangkok: we treat our Google Maps listing like a forgotten phonebook entry, when it is actually […]
Less is More: The Surprising Website Strategy Winning Bangkok Customers in 2026
I often sit down with owners of stunning boutique hotels or high-end clinics in Thong Lo, and their question is always the same: “Why isn’t my expensive, beautiful website driving calls?” The brutal truth for Bangkok customers in 2026 is that complexity kills conversions. Here is the surprising strategy for local websites: less is much, […]
